Andrew Swinand Talks about :
- Focus on Emerging Markets.
- How focus is also on the similarities between markets and synergies between them rather than just regionally focusing on marketing strategies.
- Economic Crises leading to innovation? ( Do we need more voices repeating it :)....)
- Throws a little on the power of the digital media.
- VivaKi model which combines combines the power and scale of media and digital assets. http://www.vivaki.com/
